After welcoming her baby, Ruby, home, the tightly scripted world of lifestyle influencer Jo starts to unravel. As increasingly sinister happenings mount, Jo is plunged into a waking fever dream where everyone is a threat and nothing is what it seems.

Margot, a young woman who was abandoned by her mother as a baby, travels to a secluded Amish community with a documentary film crew seeking answers about her mother and extended family.